DB Schenker - We're on the ball
Putting the round ball into the square hole – this is not just true for football but also for logistics.
Using lorries, and packed into sea freight containers or air freight containers, DB Schenker takes care of the logistics tasks for organization committees, sports federations, TV and media, sponsors, vendors and suppliers. From transporting team equipment and installing TV sets on the media stands through to the provision of logistics workers in the stadium, the experts at DB SCHENKERsportsevents coordinate and manage the flow of goods for football events – 24 hours a day, 7 days a week.
DB Schenker was the official logistics service provider at the FIFA Football World Cup Germany 2006™
Long before the whistle blew at the start of the World Cup opening match in Munich on 9th June 2006, the football World Cup had already begun for approximately 400 Schenker employees. As the "Official logistics service provider for the FIFA Football World Cup Germany 2006™ ", DB Schenker was entrusted with all of the logistics tasks for the World Cup by the local organization committee.
7,680 Philips TV screens, 15,150 chairs, 3,300 table lamps for media stands and media center, approximately 1,100 m3 of furniture for the back-office areas in the stadiums, 1,000 printers, 200 photocopiers and 250 fax machines, around 40 custom-made office containers in the FIFA World Cup stadiums, 200 multipurpose containers (office containers, storage containers, refrigerated containers and toilet containers), and not forgetting the roughly 270 transports of team equipment. These are just a few of the figures that DB SCHENKERsportsevents can draw from the balance sheet after the FIFA World Cup 2006™. All in all, approximately 1,800 truckloads were processed.
"We mustn't forget the contribution from DB Schenker and their exemplary handling of the entire logistics process, even for our highly respected Welcome-Reisen (Welcome Trips)" said Franz Beckenbauer shortly after the whistle blew at the end of the final. As early as October 2005, the FIFA World Cup 2006™ Organisation Committee Germany undertook a trip to all of the 31 countries who had qualified for the finals. For these Welcome Trips, DB SCHENKERsportsevents organized the shipping of presentation materials and graphics displays, as well as sound, light and video technology to the various countries.
In addition to the distribution of monitors, chairs, photocopiers and other equipment to the stadiums, the team from DB SCHENKERsportsevents were also responsible for the complete logistics of equipping the International Broadcast Center (IBC) in Munich, among other things. The IBC was the central contact point for 10,000 employees of the approximately 300 TV stations, who had travelled to Germany from across the world in order to broadcast their reports and articles about the Football World Cup to more than 200 countries. To ensure that the reporters, correspondents and image editors could work in a professional environment, the team from DB Schenker transported around 700 tons of extremely fragile TV equipment for the IBC.
"This is the best World Cup ever – both the atmosphere and the logistics", attested FIFA president Sepp Blatter. "We are proud of this honor and, as the official logistics service provider for the FIFA World Cup 2006 ™, we are pleased to have contributed to the success of this huge event", says Michael Korn, Deputy Chairman of Schenker Deutschland AG and responsible for the product areas of air and sea freight, and the logistics for sports events. "The performance of our specialists has shown how important the service that we provide is to all the parties concerned, even though most of the work goes on in the background", adds Michael Korn.
The following football World Cups have benefited from the expertise provided by DB Schenker:
- FIFA U-20 Women's World Cup Germany 2010
- 2010 FIFA World Cup™, South Africa
- FIFA Confederations Cup South Africa 2009
- FIFA U-20 Women's World Cup 2008, Chile
- FIFA U-17 Women's World Cup 2008, New Zealand
- Champions League Final Moscow 2008, Russia
- UEFA EURO 2008™ Austria/Switzerland
- FIFA Women's World Cup 2007, China
- UEFA Euro 2004™, Portugal
- FIFA Women's World Cup 2003, USA
- 2002 FIFA World Cup™, Korea Japan
Last modified: 26.01.2017